A Logo Design Case Study of Stay Fit Boot Camp

Our logo design client Stay Fit Boot Camp is focused towards elite fitness training modality. Their facility is attractive with very specialized training program that goes beyond normal boot camp training. Their Boot Camp, facility is a Personal Training Boot Camp. This fitness boot camp symbolizes fitness with success and claims exercise to be a one way path to success.

Stay Fit Boot Camp contacted us with their logo design requirement, which called for a design that can be used on their website, printed materials, full color marketing brochures, embroidery and promotional products. Their idea of a logo was something progressive, cutting edge, exclusive, bold and also contemporary. They wanted something above the rest, conveying premier fitness. After getting the basic logo concept from the client our logo designers refined it into multiple options. From the various logo design options built, the client chose one with an image and fitness theme. Designers learnt the client likes black, green, and blue and wanted an easily recognizable image.

Stay Fit Boot Camp liked the final logo design which is attractive, very easy to read and has a very modern look. This client is pleased with the logo design and its working well in their image building as a fitness boot camp.