A Logo Design Case Study of Help & Home, Homecare Agency Services

Help & Home homecare agency, our prestigious client provides professional, reliable, and/or simply the visual idea of reliable help for seniors in a home setting. A medical home care service - their services include taking care of the elderly who are living (usually alone) at home, the real “customer” is usually their children as they work and can’t always be there to help their mom or dad out.

They contacted us for a logo which gives an impression of reliability just by looking at it. They wanted something with something that was more or less is a visual statement of what they do (provide compassionate, reliable, trustworthy care for customers mom or dad, in their own home setting) to be incorporated in the logo. Our creative logo designers provided them a logo exactly according to their defined lines, yet it presents attributes like professional and reliable. It was a traditional blue and red logo with an outline of a home and some other items (a heart and a hand) that illustrate “care” and “trustworthy”.